The number one reason why most Practice Owners are not more successful either with generating new patients, making more money or even having more time with family, is 100% due to ALIGNMENT!
As a struggling PT Owner I remember how frustrating it was to get new patients into my clinic. I was working 6 days a week treating patients and handling many of the bookkeeping activities. The frustrating part was that I didn’t have any time to focus on marketing.
I searched and searched for ways to generate new patients without having to do it myself! I tried email campaigns, newsletters and mailing to previous patients. Although these strategies worked for a short while, ultimately they failed!
I realized years later that the reason they failed wasn’t because the strategy was “bad”. The reason behind the reason was that my practice was completely out of alignment!
I began using a simple formula that helped me align my thinking and explode the poor results I was getting.
It’s called the Power Formula!
The key is to make sure that your thinking, the language you use, your emotional fortitude and the actions you take are ALL aligned with one another.
If just one area is off-line than most likely you will be frustrated with your results.
I suggest taking 15 minutes a day to quickly run through these four powerful areas to make sure that what you want from your practice (ie: more new patients) is completely supported by your Thinking, Language, Emotions, Actions!
For more information on how to use the Power Formula in your practice to get bigger results, shoot me an email at firstname.lastname@example.org.